Hi !
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I’m a marketing manager with strong creative and analytical skills who loves being involved in projects from strategy to launch.
I explore vibrant, colorful concepts & marketing strategy, with inspirations of market trends and consumer needs.
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I’m constantly developing my skills & gaining more experience, with opportunities to work in multiple disciplines.
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I enjoy sharing moments with people and spending my free time travelling and climbing mountains.
+ About me
I am looking for new opportunities in
Marketing and Business strategy
+ Skills
Marketing
MARKET RESEARCH
Qualitative & Quantitative studies
Consumer & shopper psychology
Data analysis
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BRAND BUILDING
Brand identity
Concept / claims / TV Copy
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BUSINESS DEVELOPMENT
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WEB MARKETING
Digital
e-Business
Retail
CATEGORY MANAGEMENT
Assortment
Price / promotion
In-Store
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GO TO MARKET
Commercial & sales plans
Presentation to retailers
Concept sells
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Soft skills
Leadership​
Creative thinker
Organisation
Coaching- People development
Interpersonal communication
+ Experiences
ASSISTANT STRATEGIC
PLANING MANAGER
Havas Group
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Chile
2009
" Oriana did an excellent job and understood very quickly our organisation and business challenges "
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C. Amaro - General Manager
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MARKETING & CONSUMER INSIGHTS SENIOR MANAGER
Procter & Gamble
France - Switzerland
2011 - 2015
" We were exceedingly satisfied with her performance in all regards (...) She demonstrated initiative & worked with great enhusiasm and commitment "
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H.J Letellier - Consumer Insights Director
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COMMUNICATION &
GRAPHIC DESIGNER
MaxComm Communication
Switzerland
2016
" Oriana showed great technical skills and also a strong creative potential (...) She is a hard worker and a pleasant character"
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B. Schopfer - CEO
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